A Visual
Identity
Create an identity for a fun-loving application.
I designed a unique visual consisting of only essential elements applicable in the digital world. Thinking how to take into account the audience behavior and communicate visually, emotionally and symbolically, while being modern and trendy.
It’s a playful application which can measure productivity performance with transparency helping each team member to improve from a current project interaction or add new purpose to their career.
ACCORD’s shape from six leading words:
Assurance, Commitment, Communication, Organisation, Relationship, Determination connecting neuroscience and people experiences.
Role
Art Direction, Brand Identity, UI/UX Designer
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